Newsletter2Go was considering the option to join an international strategic partner with the intention to strengthen its competitive position and growth in email marketing software for SMEs in Europe. ARTHOS provided full M&A sell-side advisory services including analyzing and approaching national and international potential strategic partners together with AICA partner firms and driving the subsequent M&A process including co-ordination of the due diligence and leading negotiations of commercial terms of all agreements. Press release: https://www.arthos.de/news/single-news/newsletter2go-and-sendinblue/
